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Zoe Mou 07 pt1

Posted:
Sat Oct 20, 2007 11:02 pm
by wendellt
Did a campaign for Zoe Mou a quirky
modern jewellery collection
i wanted the look edgy with a cross of badass attitude with cute and desireable
i used my 2 sb800's
modified ProFoto beauty dish
Model: Renee Mansbridge @ CHIC
Concept / Styling: Zoe Sernack and Me @ THE NEST
Hair and Makeup: Ayshe Ismail @ T.I.D.
Fashion: Daniel Avakian, Kate Hurst

Posted:
Sat Oct 20, 2007 11:26 pm
by firsty
you nailed it
"a cross of badass attitude with cute and desireable"
was just what I was thinking when I opened the thread and saw the first image before I started to read what you had written, then I looked and the rest and it only confirmed my original thought
great work

Posted:
Sun Oct 21, 2007 1:07 am
by Alpha_7
Great stuff Wendell, you've nailed your objective I hope your clients are suitable thrilled.

Posted:
Sun Oct 21, 2007 1:20 am
by sirhc55
#3 is the most in-line with the concept as the earrings stand out - another butt ugly
model


Posted:
Sun Oct 21, 2007 1:23 am
by Geoff
Typically fantastic Wendell! Great stuff mate.

Posted:
Sun Oct 21, 2007 9:16 am
by dviv
Awesome shots Wendell! Perfectly on theme and great focus on the product.
Only (very small) point is that the front of the skull is in shadow in the second pic.
But that's pretty minor and I'm sure the client is very happy


Posted:
Sun Oct 21, 2007 11:01 am
by Alex
Fantastic stuff as usual, Wendell. No. 3 is my pick out of this lot. Excellent interplay of shadows and light.
Alex

Posted:
Sun Oct 21, 2007 11:45 am
by Yi-P
Simplistic setup, and fantastic lights Wendell... Great stuff!

Posted:
Sun Oct 21, 2007 1:08 pm
by Cre8tivepixels
Number two for mine.again the 'post' u put on these images is second to none!!

Posted:
Sun Oct 21, 2007 1:22 pm
by Bindii
Wow.. and once again I've been blown away... I love the feel to these shots.. very dramatic..


Posted:
Sun Oct 21, 2007 1:34 pm
by BT*ist
Great shots! I love the third one - the whole face is brilliant, from the hair to the eyes to the lips to the -yes- earring. And the fourth is something special - love the implied movement and the vividness of the red dress.

Posted:
Sun Oct 21, 2007 3:21 pm
by Mitchell
Nice work as always Wendell - only two points:
In #1 the framing of the neck piece with shadow is great but the light on her elbow is quite bright and a bit distracting
In #4 the colours are great but the jewellery appears dull and a little lost compared to the intensity of the dress.
but this is just nit picking - great shots

Posted:
Mon Oct 22, 2007 11:18 am
by PiroStitch
love the second shot - the lighting, pose, everything. She reminds me of Mena Suvari.

Posted:
Mon Oct 22, 2007 7:56 pm
by Onyx
Great style Wendell. Fantastic images bordering on perfection. The emphasis is immediately on the jewellery in these. Except maybe the last one, where the bright red dress steals some of the focus.

Posted:
Wed Oct 24, 2007 6:44 am
by iposiniditos
coming from another planet...
SUPERB!

Posted:
Wed Oct 24, 2007 7:38 pm
by marcotrov
You have achieved all your goals Wendell. Sensational

I really like #3 as epitomising the goals of the campaign. The pose the look absolutely eye catching. I wonder if a thumb ring(if offered in the range of jewelry, would have added or detracted from the overall impact? Either way gorgeously produced images. Once again and again and again....
cheers
marco